Partners of Choice: What Biotech Wants, According to BCG's Latest Sell-Side Survey
Executive Summary
Roche and Merck led a group of companies rated as top partners in a survey published in December 2010 by the Boston Consulting Group (BCG). The goal of the BCG survey, is to determine the key characteristics companies are looking for in a partner, and which buy-siders are best fulfilling those wishes. The survey was sent to about 500 head of business development and chief executives during the summer of 2010, and the results are based on approximately 100 responses.