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FTC SUIT AGAINST DAHLBERG SEEKS CIVIL PENALTIES

This article was originally published in The Gray Sheet

Executive Summary

At a Jan. 25 news conference announcing the FTC suit, Christian White, Acting Director of the FTC Bureau of Consumer Protection, said the case against Dahlberg "is about combating false advertising that may lead to unrealistic consumer expectations." Stressing the "difficult decision" consumers often face when buying a hearing aid, White said the commission's goal is to ensure that misleading information does not result in a "futile purchase."

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