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The Amplification of Roche Diagnostics

Roche Diagnostics may be ready to shed its second-class status in the diagnostics industry as its investments in innovative technology begin to bear fruit.

In 1990, when Roche Groupbrought in Jean-Luc Belingard to be head of its worldwide diagnostics division, he was given a mandate: The former head of Roche France was asked to take this small, unfocused business and turn it into a first-class diagnostics powerhouse.

Over the ensuing years, Belingard helped make significant changes within the company, restructuring the sales and marketing organization, reorganizing the...

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