The Acomplia Paradox: Primary Care Drug, Targeted Population

As Acomplia is launched across Europe, Sanofi Aventis' challenge is less about promoting the drug, than about limiting its use within the appropriate target group.

Melanie Senior

Sanofi-Aventis’ rimonabant (Acomplia) was never going to fit neatly into any of the industry’s pre-defined categories. Approved in Europe in...

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