Intuitive Surgical: Making Robotics Real
The notion of highly-articulating robots informs virtually every futuristic vision of our health care system. But actual adoption has taken a long time, as skeptics point to surgeon resistance and concerns about costs. Still, Intuitive Surgical has been impressing everyone with its success in placing its daVinci robotics system and has even won over that most-demanding of constituents: public investors.
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Technology and techniques for minimally invasive surgery continue to evolve as medical device manufacturers and clinicians alike look for ways to further minimize the invasiveness, pain, and scarring associated with surgery. At the same time, the economy and health care reform have created challenges for medical device manufacturers. In response to these challenges, mannufacturers competing in the MIS market are developing new products and marketing strategies designed to ease both the economic and environmental impact for providers.
Robotic-driven technology has begun to transform surgery, but not without leaving some surgeons unimpressed. Now Corindus is trying to bring robots to the cath lab -- and this time physicians love the technology because it provides an ergonomically better experience and both enhances the procedure and reduces health problems.
EndoControl's founders bet there are large market applications where surgeons will want to reach for a single-function, low-cost robot to lend a helping hand. EndoControl has developed the ViKY system, a motorized endoscope holder compatible with any endoscope, that responds to a surgeon's voice or foot command.