J&J's Velcade and Celgene's Revlimid illustrate how pharma has adapted to the NICE UK cost-effectiveness watchdog. Now that the UK precedents exist, there will be more to come. But are they really pharma's ticket to increased access, and do they assure the value to the health care system that they claim? This article originally appeared in February 2009's RPM Report.
By Melanie Senior
The pharmaceutical industry’s relationship with the UK’s National Institute for Health & Clinical Excellence started out as a black-and-white proposition:...
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