1. In Vivo

Pharma: Serious About Change?

Pharmaceutical companies are attempting to solve unprecedented R&D and commercial challenges via business development, emphasizing cheaper, earlier-stage alliances and building up a base in emerging markets. An analysis of dealmaking trends from 2007 to 2010 shows big companies are embracing new kinds of partners, and shifting away from historic areas of interest to pursue hyper-specialty products and generics.

By Ellen Foster Licking and Christopher Morrison

As 2010 wanes, the pharmaceutical industry's larger players face fundamental challenges, both in how they invest in internal research and how they ensure continued growth commercially for their medicines in...

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