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DexCom: The Beauty Of Open Architecture

Today the fight for the continuous glucose monitoring market isn’t so much about a large company and a mid-sized one battling for market share as about acceptance of the entire category of CGM, which remains low after more than a decade. DexCom believes that CGM should be a first-line blood glucose management tool to help diabetes patients keep their blood glucose levels within a healthy range, and now with the launch of a stellar fourth-generation product, the company is closer than ever to realizing that goal.

Terrance Gregg, the CEO of DexCom Inc., starts many of his presentations on continuous glucose monitoring (CGM) by saying, “To effectively treat diabetes, you must know where you are going before you can figure out how to get there.” Since joining DexCom in 2005 he has always known where the company was going: it is on a journey to replace blood glucose meters with CGM.

Blood glucose meters enable single blood glucose measurements and require patients to prick their fingers to draw a drop of...

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