Changing China Is Opening Up For Health Care Entrants

Market And Demographic Changes Are A Force For Reform

06 Dec 2019

The potential of China’s vast health care products market is alluring. It has proved off-limits to most of the global medtech industry, and is rarely in the early launch strategies of global companies. Government-led initiatives want that to change, as evidenced in the latest Five-Year Plan and the recent Healthy China 2030 report.

The barriers for health care industry entrants into China are lowering • Source: Shutterstock

The barriers for health care industry entrants into China are lowering, but still not as quickly as many medtech companies would like. Recent structural health care delivery plans are instilling more confidence in a market and industry that in the past have been regarded with suspicion.

Much of the change is down to the new climate for business being overseen by PRC president Xi Jinping. Global...