Medibuy Finds Another Partner
Executive Summary
In an industry segment that badly needs a bold move, medibuy.com has supplied one in its recent deal to acquire empactHealth, the e-commerce site of HCA. Combining empactHealth with its earlier partnership with Premier, medibuy now brings together a leading for-profit system and not-for- profit alliance, creating arguably the hospital industry's largest e-commerce platform. Medibuy's challenge: to get past the skepticism and uncertainty that has plagued B2B e-commerce for the past half year.